TikTok’s been in the news a lot lately, as corporate giants Microsoft, Walmart and Oracle reportedly put in bids to buy the wildly popular video app.
And Friday afternoon, Bloomberg reported that investment firm Centricus and social video platform Triller were looking to buy the TikTok assets for $20 billion.
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Between President Trump’s attempt to ban the app in the U.S.—forcing it to find a buyer—and its new CEO quitting after just three months on the job, a lot has happened.
Let’s take a look.
A brief history of TikTok
The app initially known as Musical.ly was launched in 2014 and based in the Los Angeles area. The company raised at least $150.4 million in funding from backers including GGV Capital and GX Capital, and became popular among teens to sing along with songs and make short-form videos. Musical.ly was valued at around $533.5 million after its Series C round in May 2016, according to Crunchbase.
In November 2017, Chinese company ByteDance announced it was merging with (read: buying) Musical.ly. The reported price was about $800 million.
ByteDance rebranded Musical.ly into TikTok, its own app, in August 2018, according to The Verge. Now, the app has been downloaded more than 2 billion times.
Andrew Odoe
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