The Great Sourdough Swindle: Don't Be Fooled by Fakes
There is a lot of noise in the bakery aisle these days. Everyone claims to be "artisan." Supermarkets and industrial suppliers have jumped on the bandwagon, sticking "sourdough flavour" labels on standard rapid-rise bread. They add vinegar or dried acid powder to mimic the tang of fermentation, but they skip the actual time required to make the real thing. Novak's Bakery thinks this is cheating...
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